Welcome to our new Experiential Luxury Tour company, Latitude 33.
Latitude 33 is the vision of Brett Dudley, founder and chairman of the ecruising group of companies - a highly successful cruise travel company that began operating in 2000 to pioneer online cruise holiday packages.
By 2005, ecruising had created a portfolio of luxury cruise and land tours incorporating worldwide travel. These exclusive itineraries outgrew the ecruising.travel brand so we decided to create a separate company that is dedicated to providing immersive experiences, luxury and effortless travel.
The name Latitude 33 is inspired by Brett’s favourite cities, Sydney, Cape Town and Santiago, all of which share the latitude 33 degrees South. The latitude 33 stretches across many diverse cultures in many different time zones.
Known in numerology as the Master Teacher, 33 is the most influential of all numbers, indicating selfless devotion to the spiritual progress of humankind. The other two master numbers, 11 (vision) and 22 (vision with action) form the base of a two-dimensional pyramid, and added together equal 33 (guidance to the world), the apex of the pyramid.
Latitude 33 is focused on providing travel experiences reminiscent of a time when all holiday travel was a luxury - an era when speed and price weren’t the key features, but rather time and elegance. Today, travel and holidays are part of the contemporary lifestyle. Latitude 33 aims to re-create the golden era of travel, with all the modern comforts expected by the discerning traveller.
I read somewhere that travel is the only thing you buy that you get richer – and I couldn’t agree more! I have been very fortunate to have spent my working life in an industry I love. I have worked in many areas of travel, including airlines, tour companies, wholesale and corporate travel and owning my own retail travel business. Cruising has always been at the top of the list – my favourite way to travel. I have seen incredible growth in cruising – from the days of the first Oriana sailing the South Pacific and Asia out of Sydney in the 1970’s and 80’s and the “Fairstar” the first real “fun ship” down under. Today we are so spoilt for choice, from mega-liners soon to sail our shores to intimate small ships – there is a ship for everyone – and I have the privilege every day, researching and recommending cruise solutions to our customers. At eCrusing I am excited to be working with a wonderful team of like-minded people – passionate about what they do, offering unique cruise holiday itineraries and planning unforgettable holiday experiences.
I have travelled extensively, and as Susan Sontag once said: “I haven’t been everywhere but it’s on my list”. A personal highlight for me recently was spending a week on the Canal Midi in France with my sons, partners and grand-daughter.We chartered a hotel barge – what a wonderful way to enjoy the delights of Southern France while sharing a very special time with my family – definitely a different style of cruising, and one I would absolutely recommend.
